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Our StoryIt all started in 2004 when founder, CEO Valérie Grandury found out
she had breast cancer. This event triggered a desire to completely
reinvent her life, reconnect with nature and step into a beautiful and
fascinating healing journey.
In order to heal she felt the necessity to detoxify her environment. Valérie adopted a raw food diet, quit her job in the film business to dedicate her time to learning and studying the healing power of plants and became a Health and Wellness coach. Valerie soon discovered that one of
the most toxic elements in a women's daily lives are personal care products. She
soon realized that the very expensive French brand she lathered with confidence
on her face every day was a cocktail of dangerous chemicals, some of which
were known carcinogens! Much to her astonishment, when she turned
to organic skin care she discovered that the
products did not bare a
manufacturing date and she wondered how the ingredients could retain any active
properties after so many years in a jar.
Emboldened by her new philosophy of not
cutting corners when it came to health, Valerie decided to start making her own
fresh skin care. The underlying motto she applied to food: “it all lies in the freshness of the raw ingredients,” would apply to her skin care. She sourced the freshest, purest organic
ingredients from all over the world and formulated her own age-defying blends. The secret to her magical ointments, then and now, is to
use a freshly made skin care in a window of time during which each ingredient retain their full freshness and efficiency. The Freshiency™
Date was born. The crèmes made such a difference on her skin
that she gave them as presents to her friends. It was an instant hit. Odacité
was born to answer a growing demand from women who saw the difference those
blends made on their skin. Like Valérie, they could not imagine ever
using anything else. |
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